I read a great quote the other day.  It came from my latest issue of InformationWeek magazine.  Rob Preston, the editor of the publication has his own article in the back and this week it was on 7 Habits of Innovative IT Leaders.  It was a good article, but that’s not the point here … what was great about it was one quote he shared from Brian Lillie, the CIO of data center operator Equinox.  Brian stated that, “Bad ideas often win because of the skills of the communicator.”

Profound.  And so true.

Think of it almost as a different take on “The squeaky wheel gets the oil” only from a different angle.  And a more dangerous angle.  Why?  Because the squeaky wheel one is the complainer.  Everyone knows who that is and they appease them by giving them what they want.  Sometimes that’s one of my four year olds. Sometimes that’s my 17-year-old daughter.  Always that was one of our lead developers at my first employer.  But the ‘bad ideas’ one … that’s way more dangerous because that could be anyone on any project team in the history of project management or any project manager in the history of project management offices or …well, you get the picture.

You know those times when you gather your team on a weekly basis for the internal project status meeting to prepare for the customer meeting or call?  Sometimes there’s a critical decision to make or solutions that need to be brainstormed in order to offer the best one to the customer.  If someone on the team is the best communicator, they may be able to make their bad idea sound like the best one through a nicely disguised sales pitch.  Good talkers can squeeze anything through.  They manipulate even when they may not realize they’re manipulating.  And they make their bad idea sound so good that everyone agrees with it either because it’s been oversold or because they just want to get back to real work.  That’s the dangerous part.

How do we avoid these situations?  It isn’t easy, but if you follow these three steps you may be able to avoid letting most bad ideas slip through the cracks to become part of the end solution.

  1. Discuss…at length
    As the project manager, you may not always recognize a bad idea.  However, when enough time is allowed for discussion and reflection, the bad ideas usually find a way to sink to the bottom and the good ideas rise to the top.  Don’t allow rash decisions to be made by the group.  Think of the idea of counting to ten before saying something negative.  By the time you reach ten, you realize it probably shouldn’t be said.
  2. Don’t forget who the project manager is
    Remember who the project manager is.  That’s the team leader…the person with the target on their forehead for the success of the project.  The one who’s door the CEO will knock on if things go poorly.  The project manager should be the one making the final call.  And if that’s you, hopefully you have a good idea of what constitutes a bad idea for your project and what a good idea would be.  Carefully consider decisions – especially if you have time to make good ones under pressure.
  3. Sleep on it
    Finally – and I realize that this may be a luxury on most projects – if you have any extra time at all, sleep on it.  Discuss it as a team, but wait till the next meeting or possibly a follow-up meeting to make the final decision.  Most bad ideas fall by the wayside when given enough time and thought.


The project manager ultimately is responsible for the project and is in that position for a reason.  Let the PM weigh in on the final decision.  And hopefully, they are the best communicator on the team anyway.  Avoid making quick decisions without proper discussion when possible and try to recognize when someone has a very strong presence on a project and avoid letting them have all the airwaves during crucial discussions.

HighGear is an excellent task management tool and can aid your team in making critical decisions through its very informative dashboard and reporting features.  For more information about HighGear, please contact our sales team or request a demo.

About Vaughn Thurman, CEO

Vaughn is HighGear’s founder and CEO, leading his team with passion and commitment to help customers streamline their operations. His pursuit of technical excellence is rooted in HighGear’s DNA and is the reason for its ongoing success.
With over 30 years of experience in enterprise technology, Vaughn has the knowledge and expertise needed to help companies drive better business practices. His dedication to superior customer service also ensures that HighGear’s platform remains focused on value creation and ease-of-use for everyday business users.
He is an active supporter and volunteer for various community charities, including the Frederick Rescue Mission. He’s a proud husband to his wife, Elizabeth, and a dedicated father to his six children. In his free time, Vaughn enjoys spending time in the great outdoors, and working on his farm in the Frederick area.

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